In the 1920s, pioneer of silent films and legendary trumpeter Benny Rolfe was in great demand. The Amalgamated Vaudeville Exchange gave him office space to organize and produce band acts. The Edison Company signed him as their “ace band attraction” and sought a recording deal.
Benny also scored big at the Palais d’Or, signing a four-week contract to play for the patrons of New York’s most successful restaurant. The Palais announced the new venture with a splash of advertising for “Twelve men, led by the greatest trumpet virtuoso of all time, who has organized more successful dance orchestras than any other man in the music world.”
Performing for the lunch-hour crowd, Benny was an immediate sensation. Edison moved quickly with plans to broadcast the show live on five radio stations. A week later, the Rolfe orchestra was being heard far and wide during three lunch sessions and two evenings. » Continue Reading.