Travel Unity, a nonprofit organization focused on increasing diversity in the travel space, has announced the speaker lineup for its fourth annual Travel Unity Summit.
With a focus on economic development through diversity, the summit will be held October 27th and 28th. On Saturday, October 27, Travel Unity will welcome attendees to the Conference Center in Lake Placid and on Sunday, October 28, at The Wild Center in Tupper Lake.
The summit’s speaker lineup includes: Markly Wilson, Director of International Marketing for the New York State Division of Tourism (I Love NY); Stephanie Ratcliff, Executive Director, Wild Center; Laura DiBeta, Director of Outdoor Recreation at the New York State Department of Environmental Conservation; Michelle Clement, Director of Marketing for the Regional Office of Sustainable Tourism (ROOST) and Ernest White II, a producer and host of the global reality based TV series Fly Brother.
The summit’s theme reflects how demographic shifts across New York State, like those nationally, demand changes in how destinations and attractions market and prepare for new visitors.
Saturday’s workshops and sessions look first at the state of accessibility, diversity and inclusion in tourism before shifting to how businesses, non-profits, and tourism professionals can address the needs of changing populations in an authentic and welcoming manner.
The presentations on Sunday will feature speakers looking at the intersection of sustainability and diversity, along with cultural exchange in the Adirondacks.
For a complete list of speakers on both days, click here.
For more information about the Travel Unity Summit, including online registration and the summit agenda, click here.