The Regional Office of Sustainable Tourism (ROOST) has announced the launch of the new LakePlacid.com, a revamped, mobile-friendly website designed to promote tourism to the region.

The site features listings of local lodging and dining options, special events, entertainment options and an emphasis on outdoor activities for all seasons. The site also includes direct hotel bookings, videos, and prominent event listings.

Designed with mobile use in mind, the new site’s layout works dynamically depending on device. Search options make the content easily accessible.

Business listings now feature free photo listings. Local businesses interested in being featured on the site should contact ROOST.