The sugar-making season and the weeks thereafter are an extremely important selling period for local producers. Unfortunately, the Covid-19 pandemic has seriously impacted, and may continue to impact, sales into and perhaps beyond the spring and summer seasons.
Many local maple syrup-producing farm-families take part in Maple Weekend, an annual event championed by the New York State Maple Producers Association (NYSMPA) and supported by Cornell Cooperative Extension and the Cornell Maple Program. Maple Weekend provides opportunities for interested individuals and families across the state to visit one or more of the state’s family-run maple sugaring operations to see, first-hand, how sugar maple trees are tapped and sap is collected and boiled into pure, delicious maple syrup.
Syrup and confections may be sampled. And once they’ve had a taste, visitors are often anxious to take home what are some of the finest and freshest maple products in the world; all locally-produced.
For many producers, the annual Maple Weekend event marks the start of their annual sales. Some producers offer pancake breakfasts at their farms. Others provide maple syrup for pancake breakfast fundraisers that support civic organizations, 4-H clubs and 4-H youth programs, and Future Farmers of America (FFA) middle and high school agricultural education programs.
This year marked the 25th anniversary of Maple Weekend. However, NYSMPA elected to cancel the event, which was scheduled for March 21-22 and March 28-29, at 187 locations across New York State, long before the state-mandated ‘stay at home’ order, aimed at slowing the spread of the Covid-19 virus, was put into place. NYSMPA wants you to know, however, that member producers will continue to boil sap to make and stock their maple products until the season ends. You can contact many of them directly, to place orders, by visiting NYSMPA at nysmaple.com and clicking on or tapping the ‘Buy Local’ link. NYSMPA plans to offer a series of open house events once the danger of Covid-19 contagion has passed.
Please note that many area maple syrup producers bring their goods to local farmers markets, craft shows, and County and State Fairs. For some, those sales represent a substantial part of their annual business income. But, like many small businesses, if the Covid 19 pandemic continues into the summer and / or the fall, many will be facing losses beyond anything they’ve ever experienced.
If you love maple syrup, NYSMPA recommends that you look for and try some of these value-added maple products: maple granulated sugar; maple candy confections; maple cream; maple fudge; maple-coated almonds, peanuts, cashews, walnuts, pretzels, and popcorn; maple jelly; maple tea; maple coffee; maple-coated popcorn; maple ice cream; maple mustard; maple BBQ sauce.
Spotlight on Maple Wine
Maple syrup can be diluted and fermented to create a pleasant, full-bodied wine with elegant structure and great maple character. And the Cornell Maple Program has been working with undergraduate students to create guidelines for high-quality maple wine production.
But locally, one producer, Brandy Brook Maple Farm and Olde Tyme Winery, on Brandy Brook Road in Ellenburg Center, has been offering a line of traditional red, white, and fruit wines, crafted using their own grapes and fruit (not juice), fermented with their own certified organic maple syrup, for several years. You can select sweet, semi-sweet, or dry varieties. To learn more or to order, contact the vintner-proprietors, Joy Herfurth and Allen McDonald, at firstname.lastname@example.org or (518) 569-5146.
Spotlight on Maple Kombucha
Kombucha is a fermented beverage made from black tea and / or green tea, sugar, yeast, and bacteria, touted for its probiotic properties and health benefits. It’s believed to have originated in China about 2,000 years ago, but has only recently gained popularity and commercial success in the United States.
Members of the Cornell Maple Program, working at the University’s Arnot Forest Research Center, have been trying to perfect a process for brewing kombucha with maple syrup and, according to Ailis Clyne, a maple technician with the Arnot Forest research team, “results have gotten overwhelmingly positive reviews.”
In an article that appeared in the Maple News last September, Clyne wrote, “We found that several flavors pair really well with maple. Pear Maple Ginger, Maple Chai Spice, and Maple Mango were our most popular flavors, but the possibilities are endless. Even the unflavored version went over very well.”
Provided photo: Brandy Brook Maple Farm and Olde Tyme Winery offers a line of traditional red, white, and fruit wines, crafted using their own grapes and fruit (not juice), fermented with their own certified organic maple syrup.