Initiative Supported by the New York State Council on the Arts
Lake Placid, NY – The Lake Placid Center for the Arts (LPCA) is thrilled to announce the list of awardees from its inaugural Audience Building Project, a regrant program supported by the New York State Council on the Arts (NYSCA) this year.
The statewide program is focused on audience-building to support organizations as they recover from the COVID-19 and racial justice pandemics. LPCA is distributing a pool of $650,000 to presenters of all sizes with $5,000-$10,000 grants towards projects that are intended to grow and diversify audiences. By mitigating some of the financial risk involved in programming performing arts experiences that will appeal to a new or broader audience, the Audience Building Project aims to support arts organizations’ ability to develop deep, sustainable relationships within their communities.
The Audience Building Project received over 200 applications from approximately 155 organizations across the state and will issue 73 awards for projects in 3 categories: Reignite the Field, Risk-to-Reward and Artists in Communities. Reignite the Field offers support for presentations of all kinds, like awardee Central NY Jazz Arts Foundation and their presentation of bassist Endea Owens. Risk-to-Reward supports presentations that involve a financial risk that when overcome, will help to grow an audience base, including Tannery Pond Center’s musical performances by indigenous artists in conjunction with their exhibit, Indigenous Gifts: Tradition, Today, and Tomorrow. Artists in Communities funds additional community engagement projects that will enhance and extend the time artists spend in a community around a performance, like Kaatsbaan Cultural Park’s series of pre-performance workshops and community showings from the New York Theatre Ballet.
The full list of awardees can be found online.
The LPCA is grateful to NYSCA for partnering to bring this new initiative to fruition, and to all of the dozens of organizations across New York for working to expand meaningful access to the arts for all.
The Audience Building Project is made possible by the New York State Council on the Arts with support from the Governor and New York State Legislature.