The most recent news on e-book sales might be startling to some, particularly those who have commented or sent emails regarding pieces I’ve previously written on the subject. The gist of many of those missives: like it or not, print is dead, and within a few years (2015 was a popular choice), digital books will rule. For my taste, it was far too simplistic a view, based solely on one mathematical bit of information: since e-books had suddenly risen to comprise about 20% of all book sales, the pace of growth would continue, and even accelerate.
That viewpoint ignored the most important requirement for just about any ongoing, successful endeavor in this country: a sustainable economic engine must be in place. That hasn’t happened yet.
Yes, money is being made, but it’s important to know how it’s being made and who is making it. Dozens of companies have been trying to solve the future of e-books and harness them economically. That future is still bright with promise, but some unforeseen realities are now coming into play. » Continue Reading.