Posts Tagged ‘ROOST’

Wednesday, September 18, 2019

Adirondack Fall Foliage Season Events

fall foliage courtesy roostRegional Office of Sustainable Tourism has been tracking the progress of this years fall foliage to help travelers in search of an optimal weekend or mid-week getaway to soak in the Adirondacks’ picturesque autumn locations.

Reports are obtained from field observers and reflect expected color conditions for the upcoming weekend. Visitors can experience peak colors between late September to mid-October, depending on the Adirondack destination. » Continue Reading.


Friday, July 12, 2019

ROOST Unveils New Lake Placid Website

lake placid websiteThe Regional Office of Sustainable Tourism (ROOST) has announced the launch of the new LakePlacid.com, a revamped, mobile-friendly website designed to promote tourism to the region.

The site features listings of local lodging and dining options, special events, entertainment options and an emphasis on outdoor activities for all seasons. The site also includes direct hotel bookings, videos, and prominent event listings. » Continue Reading.


Wednesday, April 24, 2019

Register for Great Adirondack Garage Sale May 24-26

great adirondack garage sale logoNow in its ninth year, the Great Adirondack Garage Sale is set to take place Memorial Day weekend, May 24-26 and the Regional Office of Sustainable Tourism is encouraging people to sign up as sale locations.

The 200-mile garage sale “trail” follows state Routes 28, 30 and 3 and includes Old Forge, Inlet, Raquette Lake, Indian Lake, Blue Mountain Lake, Long Lake, Tupper Lake, Lake Clear, Paul Smiths, Malone, Cranberry Lake, Piercefield, Newcomb, and Speculator. » Continue Reading.


Thursday, April 18, 2019

EAT ADK Adirondack Restaurant Week is May 2-9

EAT ADK Restaurant WeekEAT ADK Restaurant Week, a celebration of culinary exploration, has been set for the week of May 2-9. Participating restaurants, pubs and bistros will be offering multiple course menus at fixed prices.

With 45 participating dining establishments, residents and visitors can look forward to sampling the best dishes at discounted prices in the Adirondack communities of Lake Placid, Long Lake, Saranac Lake, Tupper Lake and Wilmington. Restaurants will be offering prix fixe (fixed price) menus with pricing options of $15, $20 and $30. This year’s event highlights both established restaurants as well as recently-opened businesses. » Continue Reading.


Sunday, August 12, 2018

Adirondack Snowmobiler Study Results Published

indian lake snowmobilingA study has been conducted by ROOST and the Indian Lake Chamber of Commerce to asses the economic impact of snowmobilers in the Adirondacks.

Of the 306 snowmobilers who completed the survey, more than one-third of them stayed overnight, booking an average of 2.85 nights with an average party size of 4.2 people. The average stay reported by 2017 Adirondack visitors, as tracked by the annual Leisure Travel Study, was 3 nights.

The snowmobiling study reports an average of $450 per day in spending on lodging, meals, shopping, entertainment, attractions and transportation. The respondents who stayed with family or friends, or at their second home, reported an average expenditure of $321 per day, and day-trippers average $190 per day. The average daily traveler party spending in the 2017 Leisure Travel Study was estimated at $326 per day. » Continue Reading.


Sunday, August 5, 2018

Survey Highlights Tupper Tinman’s Economic Impact

tupper TINMANIn 2018 Tupper Lake Tinman participants contributed $312,650 in direct spending to the region according to a survey sponsored by the Tupper Lake Chamber of Commerce and the Regional Office of Sustainable Tourism (ROOST).  One of the longest-running triathlons in the U.S., the race celebrated its 36th year with a field of 504 athletes on June 23.

The survey was distributed to this year’s race participants via email and by a notification in their race packet. » Continue Reading.


Sunday, July 22, 2018

ROOST Releases 2017 Leisure Travel Study Results

roost to host adirondack destination marketing solutionThe results of the latest Leisure Travel Information Study concludes a return of $62 for every dollar spent on marketing in 2017. The study also provides comprehensive traveler demographic insight for the Adirondacks’ Essex, Franklin, and Hamilton counties.

For the 14th year, the Regional Office of Sustainable Tourism (ROOST) contracted an independent third party, PlaceMaking, to conduct a Leisure Travel Information Study, which includes a regional return on marketing investment analysis, plus traveler data for the three counties. » Continue Reading.


Friday, March 2, 2018

Adirondack Destination Marketing Summit Planned

The Third Adirondack Destination Marketing Summit has been set for Wednesday, March 14th, from 8 am to 3:30 pm, at the Conference Center at Lake Placid, 77 Mirror Lake Dr, Lake Placid.

The daylong event will consist of workshop sessions led by ROOST, Adworkshop, GreatRange and other area industry experts. This year’s theme is “Tell Your Story.” » Continue Reading.


Tuesday, January 23, 2018

ROOST Announces 2018 Board of Directors

The Regional Office of Sustainable Tourism (ROOST) has announced its 2018 Board of Directors.

The new and returning board members were confirmed during ROOST’s Annual Meeting and Social held January 15 at the Intervale Lodge at the Olympic Jumping Complex, which was attended by ROOST staff, board members, marketing partners and elected officials. » Continue Reading.


Thursday, January 18, 2018

ROOST To Host Whiteface Region Marketing Review

The Regional Office of Sustainable Tourism (ROOST) has invited all Whiteface region municipal leaders, businesses, organizations and individuals to attend a brief regional destination marketing review, followed by a reception at Pourman’s Tap House, on Thursday, January 25 from 5:30 to 7 pm.

The agenda will include a brief presentation by ROOST staff and time for Q&A, followed by a networking opportunity with light refreshments and a cash bar. The purpose is to acquaint or reacquaint community members with their respective regional marketing manager and to give an update on ROOST’s progress on the scope of work related to tourism marketing initiatives. » Continue Reading.


Sunday, January 14, 2018

New Videos Highlight Life In The Adirondacks

roost to host adirondack destination marketing solutionThe Northern Adirondack Board of REALTORS (NABOR), in conjunction with the Regional Office of Sustainable Tourism (ROOST), unveiled a package of videos aimed at highlighting Adirondack communities as a desirable place to live, work and play.

The videos are designed to inspire and encourage people to relocate here by showcasing the regions’ assets, including the natural beauty, vast outdoor recreation, diversity, quality schools, and tight-knit communities. » Continue Reading.


Thursday, December 21, 2017

Volunteers for Empire State Winter Games Sought

eswg logoThe 2018 Empire State Winter Games, scheduled for Feb. 1-4, is expected to be the largest multi-sport destination festival in the Northeast. The Empire State Games are expected to draw 2,500 athletes.  New events, such as a torch relay from New York City, and a central village that will host athlete and spectator sports, family activities, an athlete lounge, food, and live music and media coverage are planned.

ROOST is looking for volunteers who are interested in being a part of this event and help ensure this sports festival is a success. » Continue Reading.


Thursday, December 14, 2017

Adirondack Snowshoe Fest Planned for February

adk snowshoe festOne year after hosting the 2017 World Snowshoe Championships, the village of Saranac Lake is set to host a new snowshoe weekend called the Adirondack Snowshoe Fest, set for February 24 and 25, 2018.

The 2017 WSSF World Snowshoe Championships, which attracted more than 400 competitors from over 15 nations, came close to being canceled due to a winter thaw that melted away many inches of snow leaving only bare ground. The region and community came together the day before, trucking hundreds of loads of snow from outlying areas to the Dewey Mountain Ski Center, which was then hauled up-mountain by sleds and spread upon the race course by scores of volunteers who responded overnight by word-of-mouth and social media. » Continue Reading.


Monday, December 4, 2017

ROOST Hosting Tupper Lake Marketing Review

The Regional Office of Sustainable Tourism (ROOST) has invited all Tupper Lake area municipal leaders, businesses, organizations, and individuals to attend a brief regional destination marketing review, followed by a reception, at Big Tupper Brewing on Thursday, December 7th, from 5 to 6:30 pm.

The agenda will include a brief presentation by ROOST staff, time for Q&A, followed by a networking opportunity with light refreshments and a cash bar.  » Continue Reading.


Tuesday, November 28, 2017

New Hamilton Co Marketing Manager

The Regional Office of Sustainable Tourism (ROOST) has announced the addition of Beth Lomnitzer as the Hamilton County Regional Marketing Manager.

In her new part-time position, she is expected to serve as a liaison between community stakeholders, travelers, and ROOST, and support the implementation of destination marketing strategies for the county. » Continue Reading.