AdkAction is currently accepting submissions to their “Spread the Word, Not the Virus” COVID-19 Public Service Announcement (PSA) contest, open to all New York State middle and high school students. The winner will receive a prize of $1,000 and have their PSA broadcast on television, as well as at the Beyond the Peaks Student Film Festival on Friday, June 4, 2021.

Each PSA Submitted should be between 30 and 45 seconds in length, and should include the slogan “Spread the word, not the Virus.” The PSA must also contain logos, as specified within the directions, and address a broad range of audiences. Deadline for submission is midnight on Friday, January 15, 2021. Participation in the contest is free.

Students must upload video submissions online through the digital film contest platform “Launchpad”, which was donated by Skills21 at EdAdvance, and Educational Nonprofit based out of Connecticut. The submissions will then be evaluated by teachers, nonprofit leaders and health department staff. The judges will be searching for originality, inventiveness, and the invocation of emotion within the PSA. The scoring rubric, as well as more information and a detailed video tutorial on how to submit your PSA are located here on AdkAction website.